From KIND Snacks to Launching a $350m CPG Fund // Elle Lanning, Managing Director of Camino Partners

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

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From KIND Snacks to Launching a $350m CPG Fund // Elle Lanning, Managing Director of Camino Partners

The Consumer VC episode #291 with Elle Lanning, Managing Director of Camino Partners

Mike Gelb

Apr 13, 2023

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Hey Friends,

Our guest today is Elle Lanning, Managing Director at Camino Partners. Camino Partners is a $350m business-building and investment platform helping entrepreneurs create enduring value with values as their compass. It was founded by Daniel Lubetzky, the founder of KIND Snacks. Some of Camino Partners’ portfolio includes Somos, CAVA and Belgium Boys.

We discuss:

Elle’s time at KIND Snacks
The three things KIND Snacks got right as they grew
How Camino Partners came together
What differentiation means to her in CPG
CPG macro trends she’s bullish & bearish about & more

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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.

Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.

Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.

This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.

For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.

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