Holiday Recap: Mark Gainey, Founder of Strava
The Consumer VC's Holiday Highlights
Welcome to The Consumer VC, a newsletter about venture capital and consumer startups delivered straight to your inbox. If you aren’t subscribed, come and subscribe below.
During the holidays, I’m going to be sharing highlights from some of my favorite conversations from 2021.
Here’s a recap from my chat with Mark Gainey, Founder of Strava.
Strava is the #1 app for runners and bikers and is THE destination to record any activity.
In this conversation, we talk about -
How Mark's passion for sports compelled him to start Strava
Why he decided to first focus on cyclists
How to get specific with your target demographic
His approach to building community and scale
Some of the differences between building a consumer software business vs. enterprise
This episode is brought to you by Burkland Associates.
Burkland Associates helps you build the right systems that can keep up with your growth and can handle all the finance, accounting, tax, and hiring services that consumer startups need to scale. From ensuring your fundamentals are sound to make sure you're prepared for that next funding round, Burkland Associates gets consumer startups. For more information head to burklandassociates.com and check out their startup toolkits as well.
This episode is also brought to you by Skillful
Skillful runs online, immersive programs that help people launch and accelerate careers in business roles in tech.
Skillful's January Core Sprint is great for business generalists - anyone looking to get into BizOps and build their SQL and problem-solving skills.
Early bird applications for the Core Sprint are now open - use the exclusive code EARLYBIRD2021 if you apply before Dec 1 at joinskillful.com/
They also have two additional Sprints that will be dropping soon:
Strategic Finance - for finance professionals looking to learn how to level up their experience for a Strategic Finance Role.
Product Strategy - for professionals who currently work cross-functionally with the Product team or if you want to understand how product strategy & business strategy intersect. No prior product experience is required.
To learn more head to joinskillful.com/