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This episode of The Consumer VC is brought to you by aVenture - venture capital for everyone.
With aVenture everyone can now invest directly into venture capital funds through our platform while also benefiting from periodic liquidity options. For fund managers, aVenture can help streamline your operations while providing the infrastructure to raise from accredited & non-accredited investors.
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Disclosures: aVenture is a San Francisco, California-based financial technology company that permits users to launch, manage and invest in venture funds on its platform aVenture operates independently of any investment advisors on its platform. Certain funds listed on the aVenture platform are provided by independent fund managers and may be registered as investment advisors in the U.S., or qualify for exempt reporting status.
Hey Friends,
Our guest today is Chris Ashenden, Founder & CEO of Athletic Greens and AG1. AG1 is the world’s most comprehensive and convenient daily nutrition product in green powder form.
We discuss:
Why he founded Athletic Greens
Approach to powder formulation
How he met Tim Ferriss
How he built relationships with customers
How he created a subscription business and a new consumer habit
Why he bootstrapped to $150m in revenue before fundraising
Thank you for listening.
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