Consumer VC
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Why He's Buying Mom & Pop Amazon Businesses // Michael Ronen, Co-Founder of Branded
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Why He's Buying Mom & Pop Amazon Businesses // Michael Ronen, Co-Founder of Branded

The Consumer VC Episode 203 with Michael Ronen, Co-Founder of Branded

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Hey Friends,

Our guest today is Michael Ronen, Co-Founder and President of Branded. Branded acquires and partners with top-performing Amazon sellers. Previously, Michael was one of the Managing Partners at SoftBank Vision Fund 1.

We discuss:

  • The opportunity within eCommerce while at SoftBank vs. Branded

  • Why buying Amazon brands could lead to big returns

  • His due diligence process when acquiring brands

  • Verticals he's focused on

  • Are there synergies and cost-saving opportunities when you acquire multiple brands

  • The competitive landscape amongst aggregators

  • How to build a brand off of Amazon

  • How he chooses to partner with entrepreneurs

I hope you enjoy listening.