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Building a brand with a product you can't see - contact lenses // Ashleigh Hinde, CEO of Waldo
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Building a brand with a product you can't see - contact lenses // Ashleigh Hinde, CEO of Waldo

The Consumer VC podcast #247 with Ashleigh Hinde, Founder & CEO of Waldo

Hey Friends,

Our guest today is Ashleigh Hinde, Founder and CEO of Waldo. Waldo makes daily contact lenses without the hassle or price tag.

We discuss:

  • Why she chose to start a daily contact lenses company

  • Friction within eye care

  • How she’s building a brand with a product that you can’t see

  • Her approach to scale her e-commerce business

  • How she struck a partnership with Walmart & retail strategy

  • Whether she should launch her own stores

  • How she raised capital from VCs

  • And much much more

Thank you for listening.

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