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Our guest today is Dario Wolos, Founder and CEO of Tacombi and Vista Hermosa. Tacombi is a taqueria chain that is one of the fastest-growing restaurants in the U.S. Their mission is to bring 100% authentic Mexican food and flavors to the U.S. Vista Hermosa is their CPG line, which produces tortilla chips and tortillas.
We discuss:
Why Dario converted a VW Kombi van into a taco truck in the first place
How he got traction in Mexico
Why he thought New York City was the right city to start a taqueria
How they are expanding in the U.S.
Why start a CPG line
How he was able to get Danny Meyer to invest & more
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He Went From Selling Tacos Out of a VW Bus in Mexico to Starting One of the Fastest Growing Restaurant Chains in the U.S. // Dario Wolos, Founder & CEO of Tacombi and Vista Hermosa