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Hey Friends,
Thank you Caroline McMorrow for the intro to our guest today Will Nitze, Founder & CEO of IQBAR. IQBAR is a plant-based protein bar company for your brain and body.
We discuss:
Why he started a brain food company
Product formulations and testings
How he leveraged Harvard and Boston University for his Indiegogo campaign
How he got into conventional grocery
Expanding into different sales channels
His approach to fundraising & much more
Thanks for listening!
This episode of The Consumer VC is brought to you by aVenture - venture capital for everyone.
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