How He Leveraged Twitter To Raise a Fund & Help Founders // Mac the VC, Founder of RareBreed Ventures

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

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How He Leveraged Twitter To Raise a Fund & Help Founders // Mac the VC, Founder of RareBreed Ventures

The Consumer VC Episode 204 with Mac the VC, Founder/GP of RareBreed Ventures

Mike Gelb

Mar 31, 2022

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Hey Friends,

Today’s guest is McKeever “Mac” Conwell II, or how as he’s most well known – Mac the VC. Mac is the founder of RareBreed Ventures and invests in entrepreneurs at the pre-seed stage.

We discuss:

How he became a software engineer
Learnings as a 2x founder
Why he started posting on Twitter
The stories of two entrepreneurs that inspired him to found Rarebreed Ventures
His approach to building relationships & his network in VC
Why understanding customer acquisition strategy is important in his due diligence process
His approach to sourcing
How he uses Twitter to help conduct diligence on companies

I hope you enjoy listening!

Discussion about this episode

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.

Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.

Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.

This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.

For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.

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