How He's Building a New Food Category For Kids with John Foraker, Co-Founder & CEO of Once Upon A Farm
The Consumer VC Episode 194 with John Foraker, Co-Founder & CEO of Once Upon A Farm
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Our guest today on Consumer VC is John Foraker, co-founder, and CEO of Once Upon a Farm. Once Upon A Farm produces fresh snacks with immune-boosting probiotics to keep your little one's wellness top of mind. Before, John was the CEO of Annie’s Inc.
Why John Foraker left Annie’s to become the CEO of Once Upon A Farm
How Jennifer Garner became interested in the business
The excitement and challenges of building a new category
What’s the secret for building authentic brands
How they scaled nationally in retail
His advice to entrepreneurs
Two books that have inspired him personally & professionally: