Welcome to The Consumer VC, a newsletter about venture capital and consumer startups delivered straight to your inbox. If you aren’t subscribed, come and subscribe below.
🎧 You can also listen to this episode on Spotify, Apple Podcasts, and other podcast players.
Hey Friends,
Our guest today is Nick Saltarelli one of the Co-Founders of Mid-Day Squares. Mid-Day Squares is the first functional chocolate bar. Nick founded the company with his wife, Leslie, and brother-in-law Jake.
We discuss:
How and why his family wanted to start a chocolate company
Approach to creating content and why their first hire was a videographer
Why they built their own chocolate factory instead of outsourcing manufacturing
What long-term thinking means to him
His process to raising capital
The truth about entrepreneurship
I hope you enjoy listening!
