Inside Mondelēz's Innovation Hub // Brigette Wolf, Global Head of SnackFutures at Mondelēz

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

1×

0:00

-50:14

Inside Mondelēz's Innovation Hub // Brigette Wolf, Global Head of SnackFutures at Mondelēz

The Consumer VC podcast #260 with Brigette Wolf, Global Head of SnackFutures at Mondelēz

Mike Gelb

Dec 06, 2022

Welcome to The Consumer VC, a podcast newsletter about venture capital and consumer. If you aren’t subscribed, come and subscribe below.

Hey Friends,

Our guest today is Brigette Wolf, VP and Global Head of SnackFutures at Mondelēz International. Mondelez International is an American multinational confectionery, food, and beverage holding company. Some of their brands include Oreo, Cadbury, Chips Ahoy, Ritz, and Tate’s Bake Shop. SnackFutures is Mondelez’s innovation and venture hub.

We discuss:

When to partner with a corporate venture capital fund
Her investment criteria and stage
How tightly SnackFutures is tied to Mondelēz’s core business
The ultimate goal when SnackFutures makes an investment
What value add means
Snack trends

Thanks for listening.

0 Comments

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.

Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.

Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.

This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.

For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.

Listen on