Investing in eCommerce Globally // Lydia Jett, Managing Partner at SoftBank Investment Advisers

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

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Investing in eCommerce Globally // Lydia Jett, Managing Partner at SoftBank Investment Advisers

The Consumer VC podcast #272 with Lydia Jett, Managing Partner at SoftBank Investment Advisers

Mike Gelb

Feb 01, 2023

Welcome to The Consumer VC, a podcast newsletter about venture capital and consumer. If you aren’t subscribed, come and subscribe below.

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Hey Friends,

Our guest today is Lydia Jett, Managing Partner and Head of eCommerce / Consumer Internet at SoftBank Investment Advisers Vision Fund. Some of her investments include Coupang, Fanatics, and Misfits Market.

We discuss:

Why she took an interest in eCommerce in the mid-2010s
Investing in companies serving emerging markets
The evolution of the Vision Fund
The state of eCommerce aggregators
What she learned from 2022
What makes Fanatics an incredible business
How she thinks about capital deployment in this economic environment
If it makes sense to buy secondaries in companies
What it’s like working with Masayoshi Son & more

I hope you enjoy.

Discussion about this podcast

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.

Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.

Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.

This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.

For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.

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