Sep 22, 2021 • 47M

Investing in entertainment and celebrity co-founded brands with Neil Sequeira, Managing Director of Defy

The Consumer VC episode 165 with Neil Sequeira, Managing Director of Defy

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Appears in this episode

Mike Gelb
The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place. Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription. Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch. This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled. For all episodes, please visit For updates, you can follow @mikegelb on Twitter.
Episode details

Welcome to The Consumer VC, a newsletter about venture capital and consumer startups delivered straight to your inbox. If you aren’t subscribed, come and subscribe below.

🎧 You can also listen to this episode on Apple Podcasts, Spotify and other podcast players.

Hey there,

Our guest today is Neil Sequeira, co-founder and Managing Director of Defy.

Defy backs exceptional entrepreneurs at the early stages. Some of their investments include Fable, Triller, and Boom Sports. Previously, Neil served as Managing Director of General Catalyst and has been a venture capitalist for the past 20 years.

In this episode we cover:

- Evaluating price in the current investment climate

- What he learned from Jessica Alba and The Honest Company

- The verticalization of social

- Categories that might never get to a Series A

I hope you all enjoy listening!