Why he started a psychedelic therapy company // Juan Pablo Cappello, CEO of Nue Life

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

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Why he started a psychedelic therapy company // Juan Pablo Cappello, CEO of Nue Life

The Consumer VC episode 227 with Juan Pablo Cappello, CEO of Nue Life

Mike Gelb

Jul 19, 2022

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Hey Friends,

Our guest today is Juan Pablo Cappello, CEO of Nue Life. Nue Life is a mental wellness company that offers in-home ketamine therapy.

We discuss:

Where our current healthcare system has failed us
The right vs. wrong incentive structures
Why ketamine therapy can be so powerful
How he chose his investment partners
The target demographic

Thank you for listening!

Discussion about this episode

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.

Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.

Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.

This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.

For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.

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