Why This Venture Studio Backed By VF Corp is Investing in Consumer Tech with David Wagner and Jesse Marble, Co-Founders of Wildwood Ventures

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

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Why This Venture Studio Backed By VF Corp is Investing in Consumer Tech with David Wagner and Jesse Marble, Co-Founders of Wildwood Ventures

The Consumer VC #312 with David Wagner and Jesse Marble, Co-Founders of Wildwood Ventures

Mike Gelb

Nov 29, 2023

Transcript

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Welcome to The Consumer VC, a newsletter and podcast about venture capital and consumer. The full transcript will be released on Friday to premium subscribers. Upgrade your subscription for full access.

Hey Friends,

Our guests today are David Wagner and Jesse Marble, Co-Founders of Wildwood Ventures. Wildwood Ventures is backed by VF corporation, a holding company whose portfolio includes iconic outdoor and activity-based lifestyle and workwear brands like Vans, North Face, Timberland, Dickies. Wildwood Ventures invests in consumer technology companies that make lives better.

We discuss:

The origin of Wildwood Ventures and its relationship with VF Corp
How they typically structure deals as an incubator
The venture studio model
How they position themselves as a new fund and approach sourcing
Consumer technology they want to be part of & more

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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.

Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.

Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.

This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.

For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.

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