Giving back to earth with your final resting place with Sandy Gibson

Hey There,

Our guest today on The Consumer VC is Sandy Gibson, founder of Better Place Forests.

Better Place Forests is America's first conservation memorial forests. Instead of graves and tombstones, families choose a private, protected family tree to return their ashes to the earth together.

We don’t typically talk about death on the show, so by default this is one of the most unique conversations I’ve had. We discuss:

• The impact of Sandy’s childhood on Better Place Forests

• How BPF secures land

• Examples of how customers plan their memorials

• Sandy’s approach to leadership & hiring

• How he measures impact

• Managing an enterprise sales model in a consumer company

You can also listen to the episode on Apple Podcasts Here, Spotify Here, and other podcast distribution channels.

Thank you Adelle Archer for the introduction!