Consumer VC
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing
Scaling fast in cookware with Jordan Nathan, CEO of Caraway
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Scaling fast in cookware with Jordan Nathan, CEO of Caraway

The Consumer VC Episode 150 with Jordan Nathan, CEO of Caraway

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Hey There,

Today’s episode is with Jordan Nathan, founder and CEO of Caraway. Caraway crafts well-designed non-toxic ceramic cookware thoughtfully designed for any type of home. They are also one of the fastest growing digitally native brands during COVID.

On this episode we discuss:

  • Why fundraising was very challenging in the beginning

  • His approach to product design

  • The type of influencers he chooses to partner with

  • His approach to growth

  • Market positioning and price point

Thank you Ben Zises for the introduction. I hope you all enjoy.