Scaling fast in cookware with Jordan Nathan, CEO of Caraway
The Consumer VC Episode 150 with Jordan Nathan, CEO of Caraway
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Today’s episode is with Jordan Nathan, founder and CEO of Caraway. Caraway crafts well-designed non-toxic ceramic cookware thoughtfully designed for any type of home. They are also one of the fastest growing digitally native brands during COVID.
On this episode we discuss:
Why fundraising was very challenging in the beginning
His approach to product design
The type of influencers he chooses to partner with
His approach to growth
Market positioning and price point
Thank you Ben Zises for the introduction. I hope you all enjoy.